Optimas Solutions, a global industrial distributor and service provider, is rolling out a renewed strategy for its Americas market that is designed to deliver against an unstable manufacturing landscape affected by COVID-19 and other regional disturbances that have impacted the fastener industry.
In support of the new strategy, Optimas says it will be launching new strategies in manufacturing, engineering services, and e-commerce, with OptiTech and other technology-driven platforms.
The strategy focuses on delivering “Manufacturing Solutions” for customers looking to gain efficiencies from working with fewer, but better equipped partners for fastener acquisition, inventory management, and other manufacturing consumables.
The Manufacturing Solutions strategy is earmarked by greater customer intimacy, service innovation, a new sourcing approach, and advanced manufacturing — and faster speed in quote to order.
“We’ve had to concurrently lead in this moment and get ahead of the curve by investing in our business to address fast changing conditions in our Americas marketplace,” said industry veteran, Marc Strandquist, president of the Americas for Optimas Solutions.
“In the coming weeks, we will be rolling out new offerings, based on feedback from our customers, in the wake of this evolving landscape,” added Strandquist. “Optimas Solutions is an active, innovative, and vibrant partner offering stability and trust to customers. These traits are imperative to helping our customers through such challenging and uncertain times.”
Recent feedback from Optimas customers indicated that they’re concerned about supply chain disruptions, the stability of suppliers, lack of visibility in parts availability, and a greater need for standard and engineered parts, inventory management solutions, and quality services.
“Optimas Solutions is unique in the marketplace. While we are a distributor of industrial fasteners and component parts, we also have centrally located cold-form manufacturing to complement and exceed customer needs as a single source supplier,” he said. “With an increased emphasis on the customer intimacy, technology-enabled solutions, and speed to market, we think this new strategy is going to deliver huge dividends for our audiences.”
In addition to announcements that focus on meeting and supporting customer’s needs, there will also be a pronounced emphasis on initiatives that enhance vendor relationships which are critical to the company’s ability to provide stability and product availability at the most optimal cost. The company’s renewed focus on supplier relationships is based on collaboration, transparency, and proactively smoothing the flow of parts to users.
“We’ll be re-energizing existing offerings and rolling out new services in the coming months that will highlight how much customers are at the core of what we do,” added Strandquist. “We want customers to know us for Manufacturing Solutions that support their production, product quality and financial goals.”
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